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 TradeIndia set to organize its first festive season sale ‘Munafa Mahotsav 2021’ for small businesses in India 



The biggest low-priced B2B sale will help Retailers, SMEs and MSMEs to procure their supplies online for their store at a cheaper price.

The first edition of sale will last from 14th-17th October21 and will be an annual feature in the future to help kirana store owners leverage digital e-commerce platforms

Mumbai 13thOctober 2021: TradeIndia Shopping, an e-commerce platform launched by TradeIndia where SMEs and MSMEs can seamlessly fulfill their shopping needs, is gearing to organize the first edition of the much-awaiteMunafaMahotsav 2021. Through this mega sale event, TradeIndia is aiming to change the attitude of Kirana stores, retailers, SMEs, and MSMEs and encourage them towards procuring their supplies online for their store at an affordable price.

SMEs can also buy Diwali Gift Hampers at good margin in bulk which they would any way require for gifting purposes during Diwali. Munafa Mahotsav will also help them to source a wide array of attractive Diwali gift hampers at reduced costs. Moreover, this lowest price sale will further mark TradeIndias entry into the B2B e-commerce space.

As a pro-active solution provider for small and micro-businesses, TradeIndia is ambitioning to orchestrate about 80% of online transactions vis-à-vis listing businesses in the upcoming year.  In lieu of the upcoming festive season, the Munafa Mahotsav will commence from 14th October to 17th October21.

As a one-stop shopping destination for the lowest price ever on top brands, TradeIndia Shoppings platform will enable customers to operate their businesses more effectively and procure essential supplies seamlessly. This will foster significant sales growth for MSMEs and SMEs by clocking high profit margins. Through their strategic tie-up withePayLater, it will offer assured cashback of Rs 500 on registration and limit activation of ePayLater. The buyers can get credit limit up to Rs25 lakh through a simple process which can be completed by them present anywhere in India within a 10-15 minutes for an interest-free duration of 14 days.

During the sale, small businesses and kirana shop owners from across the country will be able to avail lucrative discounts on vast array of quality products with brands such as ITC, Stanley Black & Decker, Bosh, Havells, Syska, Bosch, Usha, Bajaj, etc and across categories like Appliances, Gift Hampers, Decoration Items, Pooja Essentials, Repair & Maintenance, Home Decor, Personal Care, Chocolates & Sweet Hampers.

The grand festive sale will primarily target a consumer demographic that consists of Manufactures, Wholesalers, Distributors, Retailers, SMEs, and MSMEs hailing especially Tier 2/3 cities of India. The main objective behind this sale is to introduce the various merits of online shopping and digital contactless transactions to an audience that has hitherto distrusted technology and prefers cash-based transactions.

Speaking on the first-ever mega sale, Mr. Sandip Chhettri, CEO, TradeIndia, commented, Our commitment towards empowering the MSMEs and SMEs knows no bounds. Since the very onset of the pandemic, we have been steadfast in our mission to help small businesses and kirana store owners across the country go digital. Having already convened several trade events and expos, we are now directing our focus towards organizing TradeIndias first ever mega-sale, aptly titled, MunafaMahotsav’ to extend the benefits of e-commerce to small retailers and shopkeepers of the emerging Bharat.  We have further scaled our operations and collaborated with several leading and emerging brands to provide a host of advantages such as transparent pricing, better selection, and variety at attractive price points to our millions of customers. We are confident that the kirana store community in the country will profit from a number of awesome deals and promising offers this festive season.

TradeIndia Shopping is an e-commerce platform where SMEs & MSMEs can buy products in bulk directly onsite on the TradeIndia Shopping Platform at wholesale prices. Primarily, focused on the FMCG category which was majorly focused on Rice, Pulses, Spices, Biscuits and Skin Care to start with, TradeIndia shopping has gradually expanded to other categories like Office Stationery &Supplies, Appliances, Repair & Maintenance, etc.  We have top brands live with us to name a few- ITC, Rajdhani, Dove, Dilli Trading, GramFactory, Beardo, Nivea, Vaseline, Enerzal,Stanley Black & Decker, Bosh, Havells, Syska, Bosch, Usha, Bajaj, etc.