Lifestyle
Zippo adds bling to your wardrobe this festive season
Introducing its trendsetter collection celebrating individual style and persona
New Delhi, 25th October 2023: Iconic windproof lighter brand Zippo introduces an uber chic line-up this festive season, with something special for everyone. With Diwali celebrations coming up and the wedding season taking off, Zippo takes inspiration from this traditional theme for its designer collection. A fusion of style, functionality and craftsmanship, this funky assortment of lighters has a touch of Indianness that pairs well as a fashion accessory – a must have in your wardrobe. It comes at a perfect time when dressing up in glitter and glam begins to trend and folks like to flaunt their unique style. From an intricately embellished scorpion on a high polish brass lighter, to a black matte finish one, Zippo is sure to turn heads around.
Introducing seven unique and minimalistic designs, the range exudes elegance with vibrant and eye-catching patterns drawing attention. Each stands out for its bold, intricate patterns in red, gold, black and steel grey colors. The logo has never looked this stunning before with the embellishments and high polish brass, making it so stylish. And the Slim® windproof lighter is one of its kind with a swirl of colors in the flame. This signature piece comes in chrome finish with a stained-glass look.
A timeless masterpiece, the Zippo collection goes beyond functionality, celebrating individuality and confidence. Dressing up on special occasions can be a lot more fun now with a Zippo lighter slung on your bag or a colourful lighter peeking out of your pocket. There can be many more cool ways to carry off these elegant and modern designs adding a final touch to your winter party look.
Zippo has always been associated with high fashion, art, movies, music and designer brands. It seamlessly marries in the traditional Indian patterns into its craft, adding some bling to your wardrobe. Lucas Johnson, Associate Vice President, Zippo Global Marketing adds, “following the relaunch of the Zippo brand in India, we are excited to integrate Zippo into Indian haute couture. We are truly inspired by Indian art and believe it is at the helm of many fashion trends today. With its huge influence across the globe, Zippo sees this as a perfect design integration, which is also culturally relevant. We are additionally looking at an upcoming series that will have iconic monuments of India engraved on the lighters, and we are thrilled to bring this cross-cultural synergy to life.”
Priced between INR 1,999 to INR 45,199, Zippo lighters are available on zippo.in, Tata Cliq Luxury, Amazon.in and Flipkart.
