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TECNO announces ‘Jeetega India Phirse’ social initiative; strengthens India’s fight against COVID19



  • Collaborates with NGO Sarvhitey to support underprivileged communities, TECNO is committed to reach out to 30,000+ people

Uttar Pradesh, Ghaziabad, 25 June, 2021: TECNO, the global premium smartphone brand, today announced its social initiative, ‘‘Jeetega India PhirSe’ with which the company will undertake multiple necessary & relevant steps to strengthen India’s fight against COVID 19. The initiative will help spread awareness of COVID19 prevention, treatment & vaccination to 30,000+ people living across several Villages in district Ghaziabad, UP. 

As part of the initiative, TECNO is conducting health information workshops to support the people of these villages in tough times to keep their families safe from covid and make them aware about vaccination. The company will also provide them with health kits comprising of essentials such as masks, gloves, sanitizers, handwash and a ‘COVID care booklet’ with all relevant Government helpline numbers & guidance for emergency protocols.

Commenting on the initiative, Mr. Arijeet Talapatra, CEO of Transsion India, said, “These are trying times, and it’s absolutely necessary for us to do everything we can to lend a helping hand to take care of the worst hit strata of our population. More than half of India’s population lives in villages but due to lack of information and health care facilities they stand at a higher risk to get infected. TECNO believes in the spirit of nation power to fight back and will to win. Through TECNO’s ‘Jeetega India Phirse’ campaign the brand is committed to reach out to 30000+ people living in these villages of UP. Along with our NGO partner Sarvhitey we are conducting door to door services and various workshops with medical practitioners to educate them about pandemic prevention & healthcare regime.”

The safety and well-being of consumers, employees, partner network and the communities that we operate in has been a priority for us in everything that we do. This initiative will foster the much-needed awareness of important COVID19 related safety protocols as well as grant resources to those who need it the most. We will continue to do our part and support as many people as possible, to ensure people have the right information & means to sustain themselves and their loved ones, during these testing times and make India win again.”

Parallelly, as part of its efforts to support the company’s internal & external stakeholders, TRANSSION also announced multiple interventions for the Health, Safety and wellbeing program such as: distribution of COVID health care kits, COVID Vaccination camps, Annual COVID Insurance coverage policy for 3500 front line members and 24*7 online doctor consultation for COVID treatment & other medical support to employees & their families.

Earlier this year the company also re-initiated its unique Doorstep Delivery Initiative with the largest retail network of 50,000+ outlets PAN India, enabling consumers to purchase TECNO smartphones from the comfort and safety of their homes. TECNO also extended the warranty period on those TECNO smartphones whose warranty was to expire between 15th April – 15th June, 2021.