SIGNPOST INDIA LIMITED ACHIEVES INS ACCREDITATION, ELEVATING PRESSMAN ADVERTISING’S LEGACY WITH A FUTURISTIC VISION

NEW DELHI, 11^th JANUARY, 2024 –  Signpost India Limited, a leader in digital-out-of-home (DOOH) and integrated advertising solutions, has secured the prestigious accreditation from the Indian Newspaper Society (INS).

This recognition provides a gateway to over 1,000 publications in 19 languages across India propelling Signpost India into an elite circle of media pioneers and reigniting the cherishedfive-decade legacy of Pressman Advertising.

The INS accreditation isn’t just a feather in Signpost’s cap; it’s a spark that ignites a potent fusion of tradition and the future. By seamlessly blending Pressman Advertising’s deep-rooted values with Signpost’s cutting-edge digital prowess, it ushers in a new era where impactful messaging seamlessly flows between billboards and newspapers, leveraging the trust of traditional media and turbocharged by data-driven expertise.

This empowers Signpost to offer clients an unrivalled portfolio of services, encompassing the reach and credibility of traditional media through the INS network, bolstered by the dynamic, data-driven expertise of Signpost India.

“Earning the INS accreditation is a monumental achievement for our team,” said Shripad Ashtekar, Founder & Managing Director of Signpost India. “This opens doors to forge groundbreaking partnerships and deliver solutions that cater to modern India’s evolving needs. We’re thrilled to rekindle Pressman Advertising’s legacy with a digital spark, and we’re ready to push the boundaries of creativity and impact in the years to come.”

This recognition solidifies Signpost’s unwavering commitment to its “Signs of Tomorrow” vision – shaping a progressive media landscape that thrives on innovation and resonates to the ever-changing needs of a connected India.