UBM India’s Personal Care India Expo embarks on its 2nd edition

New Delhi, August 2016: UBM India, India’s leading exhibition organizer, today embarked on its second edition of the Personal Care Industry Expo (PCIE ), India’s first international trade event catering to the personal care, cosmetic & home care ingredients, machinery and packaging industries at Pragati Maidan, New Delhi. A comprehensive three day event (August 22 to 24), the exclusive trade show inaugurated by Mr Mr. Michael Duck, Executive Vice President, UBM Asia, has been well received by the industry at large with support from Fragrances & Flavours Association of India (FAFAI), The Indian Home & Personal Care Industry Association (IHPCIA), and Essential oil association of India (EOAI).

Spread over three days, PCIE is the most comprehensive, international B2B expo for ingredients, packaging and machinery in the personal care sector and is an ideal platform for this industry to develop and grow business in India’s vibrant and rapidly growing market. The exhibiting sectors primarily include cosmetics ingredients, raw material and contract manufacturing, packaging and machinery, ayurveda and nutraceuticals ingredients.

The expo is marked by a power-packed conference in association with CLAIMS, a clinical research organization, on regulatory, global market trends, standardisation of cosmeceutical and dermaceutical products, formulating sun care products, etc. Day 1 saw sessions on ‘Regulatory frame work for cosmetics in India: Changing scenario’, ‘Indian Standards On Cosmetics & Latest Developments’ and ‘Role of Advertising Standard Council of India (ASCI) and code for ethical advertising in Personal Care Industry’. Day 2 will see sessions on ‘Beauty and Personal Care: World view and India in focus’, ‘Global Consumer Studies: Online Research’, ‘Importance of digital PR for FMCG /OTC companies’, ‘Digital marketing in FMCG / OTC space’ and ‘Deeper Customer Engagement can benefit personal care brands’. Other event highlights include a ‘Beauty Zone’, a new feature in the expo that is an exclusive B2B section with zones dedicated to end products from cosmetics & toiletries, natural health, packaging & OEM. The expo also features an Innovative Product showcase and Buyer-Seller meetings.

Speaking at the inauguration of the 2nd edition of Personal Care India Expo, Mr. Yogesh Mudras, Managing Director, UBM India said, “The Indian personal care industry has seen a fast-paced growth in the last few years, as an increasing number of personal care products incorporate specialty ingredients in their formulation. Growing urbanization, rise in disposable income, and increasing awareness towards personal hygiene and beauty consciousness indicate future demand for personal care products and specifically, for active ingredients. Also, the competition in this market is high; the companies compete on the basis of product quality, price and technology. New product development is the preferred strategy adopted by the major players. With new and innovative products, companies can widen or even generate new markets for personal care ingredients. Amidst this market boom, UBM India’s 2nd edition of Personal Care India Expo provides an ideal B2B platform for Indian and global buyers and sellers from the personal care ingredients, machinery and packaging industry to meet, network, understand the needs of the consumers, display innovation and grow their business.”

Some of the key exhibitors at the expo include Suru Chemicals & Pharmceuticals Pvt. Ltd., Arjun Bees Wax Industries, N V Organics, Rakesh Sandal Industries, Markem-Imaje India Pvt. Ltd., Vivimed Labs Ltd., Shahnaz Ayurvedics, Kumar Organic Products Limited, National Plastics and Acron Plast Pvt. Ltd. amongst others. The show also features country pavilions from China and Taiwan and is seeing international visitors from countries such as Nepal, Bangladesh, Sri Lanka, China, Taiwan and Pakistan.