Business
Vritti Imedia comes out with flying colors in ACEF ad FLAME Awards
Published
7 years agoon
National, May 10, 2017: “The greatest emotional need is to feel appreciated”, the cliché holds true with an individual as well as an organization. The feeling of cheerfulness is quite apparent when the Director – Marketing Strategies and Public Relation of Vritti Imedia MR Rajesh Radhakrishnan talks to the correspondent about the overwhelming performance in the 6th APAC Customer Engagement Forum and Awards and RMAI FLAME Awards.
“Both of these awards hold a great recognition in the world of advertising and media. Hence, our success is not just encouraging, but quite special. Certainly, it is the collective success of our whole team that didn’t leave any stone unturned to bring perfection in every project we handled.” She says.
“It is overwhelming to receive the award of ‘Most Admired BTL Agency for Customer Engagement’ in the event. It proves that our efforts are recognized by our clients, and they feel us their partners and not an outsourced media agency.”
Winning award at ACEF is something very special
“ACEF program is an international level program guided by advisory members of international repute. The programs focus on different aspects of branding such as Branding, Marketing, Rural Marketing, and CSR. The programs are planned for GCC Continent and Asia Pacific Region. Hence, winning an award for the best customer engagement is really a proud moment.”
“Other that this award which is the Organization Award , we won three Gold in the BTL Activities category, one Gold in the Non-traditional Media category , and one Silver in Events & Promotion category. Thus, it was an all-round performance.” She exclaims.
RMAI Flame Awards, another feather in the crown
Not only ACEF Awards, but Vritti Imedia showed excellence in another important event, the RMAI FLAME Awards. It is the most acclaimed award program that celebrates the best of the best in rural marketing and communication.
“Rural marketing is always our strong point because we are amongst the pioneers who recognized the potential of the niche.”
“The fact gets substantiated by the overwhelming performance in the FLAME Awards. We bagged one Gold, three Silver and one Bronze in different award categories there.”
“We get awards in different categories like arranging the best-integrated campaign, using technology in the best manner, using traditional congregation platforms, and conceptualizing small budget programs.”
“It is a moment of celebration for us, and at the same time, it makes us prepared for further challenges. We are determined to not just repeat but enhance our performance further in the coming years.” She concludes.