Published
3 hours agoon
24 August, Mumbai: Priority Jewels Limited (the “Company”) has fixed the price band of Rs 190/- to Rs 200/- per Equity Share of face value Rs 10/- each for its maiden initial public offer.
The Net Proceeds from its fresh issuance will be utilised for repayment / pre-payment, in full or in part, of certain working capital borrowings availed by the Company, and general corporate purposes.
The Issue is being made through the book-building process, in compliance with SEBI ICDR Regulations, wherein not more than 50% of the Issue will be available for allocation to qualified institutional buyers (QIBs), not less than 15% to non-institutional bidders (NIIs), and not less than 35% to retail individual bidders (RIIs).
The Company, in consultation with the book-running lead manager (BRLM), has undertaken a Pre-IPO Placement of 8,25,000 Equity Shares at an issue price of ₹ 190 per Equity Share (including a premium of ₹ 180 per Equity Share) aggregating to an amount of ₹ 15.67 crore, by way of a private placement.
Incorporated in 2007, the Company is engaged in designing, manufacturing and sale of a wide range of light-weight, affordable diamond-studded gold and platinum fine jewellery, and it sells directly to independent jewellers and jewellery chains in India as well as select international markets.
The Company supplies its products to jewellery chains including CaratLane Trading Private Limited, Kalyan Jewellers India Limited, Reliance Retail Limited, Malabar Gold & Diamonds FZCO, Tribhovandas Bhimji Zaveri Limited and Senco Gold Limited.
Its ability to blend craftsmanship with innovation has enabled it to establish long-standing relationships with major Indian retail jewellery players, reinforcing its position as a trusted supplier to its customers (Source – CARE Report).
Its portfolio primarily comprises daily wear jewellery, including rings, earrings, pendants, neckwear, bracelets and occasion couture jewellery, all of which are developed using contemporary design approaches and modern manufacturing techniques. Its product portfolio is centred on light-weight, affordable, daily wear pieces that are crafted for a wide audience across the country. The Company also manufactures lab-grown diamond jewellery based on specific orders received from its customers.
As of June 30, 2026, the Company has over 200 customers, predominantly in India, including 125 independent jewellers and 53 jewellery chains. Over the years, the Company has expanded its market presence across 21 states and 3 union territories and has exported products to 13 countries globally, including the United States of America, UAE, Hong Kong and Norway. Most of the company’s exports are to overseas stores of Indian jewellery chains, primarily catering to the Indian diaspora.
The Company has established two jewellery manufacturing facilities in India that cater to its domestic and export sales.
The Company’s revenue from operations for the quarter ended June 30, 2026 was Rs 146.72crore and its profit after tax of Rs 6.47 crore for the same period.
The Company’s revenue from operations was Rs 538.94 crore in FY26 as against Rs 410.50crore in FY24. The Company’s profit after tax was Rs 17.64 crore in FY26 as against Rs 7.14crore in FY24. achieving a CAGR of 57.13%.
Mefcom Capital Markets Limited is the book-running lead manager to the Issue and MUFG Intime India Private Limited is the registrar of the Issue.
The Equity Shares are proposed to be listed on BSE and NSE.
Disclaimer: Priority Jewels Limited is proposing, subject to receipt of requisite approvals, market conditions and other considerations, to make an initial public offer of its Equity Shares and has filed a red herring prospectus dated August 22, 2026(“RHP”) with the RoC. The RHP is made available on the website of the SEBI at www.sebi.gov.in as well as on the website of the BRLM, https://www.mefcomcap.in/ , the website of the NSE at www.nseindia.com and the website of the BSE at www.bseindia.com and the website of the Company at https://priorityjewels.in/.
Any potential investor should note that investment in equity shares involves a high degree of risk and for details relating to such risks, please see the section “Risk Factors” beginning on page 17 of the RHP. Potential investors should not rely on the DRHP for making any investment decision but should only rely on the information included in the RHP filed by the Company with the RoC.
The Equity Shares offered in the Issue have not been, and will not be, registered under the U.S. Securities Act and may not be offered or sold within the United States, except pursuant to an exemption from, or in a transaction not subject to, the registration requirements of the U.S. Securities Act and applicable state securities laws. The Equity Shares offered in the issue are being offered and sold only outside the United States in “offshore transactions” as defined in and in reliance on Regulation S under the U.S. Securities Act (“Regulation S”).
Disclaimer Clause of Securities and Exchange Board of India (“SEBI”): SEBI only gives its observations on the offer documents and this does not constitute approval of either the Issue or the specified securities stated in the Issue Documents. The investors are advised to refer to page 311 of the RHP for the full text of the disclaimer clause of SEBI.
Disclaimer Clause of BSE (Designated Stock Exchange): It is to be distinctly understood that the permission given by BSE Limited should not in any way be deemed or construed that the RHP has been cleared or approved by BSE Limited, nor does it certify the correctness or completeness of any of the contents of the RHP. The investors are advised to refer to the page 313 of the RHP for the full text of the disclaimer clause of BSE.
Disclaimer Clause of NSE: It is to be distinctly understood that the permission given by NSE should not in any way be deemed or construed that the Issue Document has been cleared or approved by NSE, nor does it certify the correctness or completeness of any of the contents of the Issue Document. The investors are advised to refer to page 313 of the RHP for the full text of the disclaimer clause of NSE.