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FROM SCREENS TO SUCCESS! SIGNPOST JOURNEY CELEBRATES LANDMARK YEAR: SUCCESSFUL MERGER, STRONG EBITDA GROWTH AND STRATEGIC EXPANSION PLANS.

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Mumbai, 29th May 2024: Signpost India Limited marks its presence by entering the
Top 1000 companies in terms of market capitalisation for the year ended 31st March 2024. (https://www.nseindia.com/regulations/listing-compliance/nse-market-capitalisation-all-companies).

 

The Company’s consolidated Total Income for FY24 stood at ₹396 crore, a 16% increase over the previous year. Profit After Tax grew by a healthy 25% to ₹44 crore as compared to ₹35 crore in the previous year, resulting in a 11.1% profit margin. The Company declared a dividend of 25% (₹0.50 per share) for the year ended 31st March, 2024.

 

Signpost generated nearly 79% of its income from non-conventional media assets like digital media, transit media and street furniture. Notably, the share of transit media (buses, metro/trains, airports) and street furniture (bus shelters, skywalks, public libraries and other public convenience spaces) increased by 10% to 56% as compared to the previous year. The reliance on conventional media (billboards) decreased by 9% to 21% during the year.

 

In March 2024, Signpost acquired a multi-storeyed commercial property near Mumbai International Airport, strategically chosen as the company’s headquarters.

 

Speaking on the excellent performance, Shripad Ashtekar, Managing Director, said, “This has been a landmark year for Signpost, marked by the successful merger with Pressman Advertising. The enterprise has demonstrated a remarkable EBITDA growth of 22%, vis a vis last fiscal year, and this trajectory is set to continue. Our strategic business design, emphasising Transit and Digital Media in the OOH space, is driving this growth.”

 

“Looking ahead, we are committed to revitalising Pressman, with a particular focus on brand extensions and leveraging the core expertise in BFSI. To support these endeavours, we are heavily expanding our investment in the talent pool by 52% compared to last year to adopt a tech driven and research-based approach,” Mr. Ashtekar continued.