GLOBAL EXPO ON TEA & COFFEE COMES BACK TO MUMBAI FOR 4TH TIME IN A ROW

The “World Tea & Coffee Expo” is to be held for the 4th time at Bombay Exhibition Centre, Goregaon East, Mumbai from Thu 20th Oct to Sat 22nd Oct 2016. WTCE is a dedicated global trade event for the Tea, Coffee and allied sectors and consists of an Expo, a 2-day hi level conference and workshops. WTCE gives an opportunity to showcase products, services & technologies, network with focused buyers, upgrade knowledge and find practical solutions to issues faced by this vital sector. In addition to catering to a huge and growing domestic market, the Hot beverage segment is a major forex earner providing large scale employment opportunities especially to women. The Expo showcases the best that India has to offer as also makes accessible world class products and technologies to Indian businessmen.

The 2016 edition has about 70 Exhibitors from 7 countries including Pavilions from Tea Board of India and Sri Lanka Tea Board. On display are New-age Tea & Coffee Products and Brands, Specialty Tea & Coffee, Vending Solutions, Premixes, packaging solutions, Machineries, Retail Chains, Technologies, accessories, ingredients, Certifications etc. The Expo offers huge potential for appointing Distributors, Bulk orders, joint ventures, franchising, networking, knowledge-sharing, meeting government officials, marketing alliances and overall branding. International buying delegation’s visit the expo to look for credible business partners in India.

Since its inception in 2013, the expo has brought the global industry players closer, enabled mega deals in addition to being the definite launch pad for new products and technologies especially for SMEs who aspire for national / international expansion but have low budgets. This trade fair is supported by the Ministry of Commerce (Tea Board of India) and is also supported by leading national and international bodies.

WTCE is thus a must-visit show for Tea Garden & Coffee Estate owners, Tea & Coffee Distributors/ Retailers/Wholesalers, Hoteliers/ Institutional Caterers, Restaurateurs & Café Owners, Importers & Exporters, Hotel Supplies Dealers, Purchase Managers of Large Offices & Retail Chains/ Mass Grocers/Supermarkets/Malls, Packaging professionals, F & B/Catering Managers, Dieticians / Nutritionists / Food Professionals, Chefs & Cooking Experts and Tea & Coffee Aficionados.

Says Priti Kapadia, Director, Sentinel Exhibitions Asia P Ltd, organizers of this unique Expo, “An integral part of the Expo is a High level, 2-day conference by Industry leaders, academicians and policy makers and also workshops by Tea & Coffee experts.” The conference covers diverse topics like Sustainability, GST impact, Design and Innovation especially in packaging and branding, changing prospects due to increasing cafe culture etc whereas the workshops shall impart skills on Tea Tasting, Coffeebrewing, Coffee roasting, Tea/Coffee pairing etc.

Hot Beverages are getting more popular across the world and are witnessing positive growth since the last few years thanks to intensive marketing campaigns by players, launch of innovative products, the emergence of upscale cafes offering convenience, affordability and quality. The global market for RTD (Ready-to-Drink) Tea and Coffee is expected to reach $150 billion by 2021 with an annual growth rate of 9%. The Asia-Pacific region is the largest market and also showing maximum growth.