Nestlé House, 12th October 2022 : MUNCH Max offers consumers more of everything they love about MUNCH – the extra crunchy experience. The latest campaign continues to encourage consumers to crunch with confidence.
Commenting on the campaign launch, Rupali Rattan, Head of Confectionery Business, Nestlé India said, “With MUNCH our endeavour has constantly been to bring our loving consumers exciting propositions and memorable campaigns. New MUNCH Max aspires to give not only an elevated taste experience but also to celebrate ‘MUNCH confidence’ with one of the most promising and talented young actors of today. “
Talking about this campaign and his association with the brand, in actor Kartik Aaryan said, “I am delighted to be a part of this campaign and for the launch of MUNCH Max. I truly believe in the core idea of the campaign. All we need to do is to look within ourselves to see what sets us apart. Our confidence and attitude are what help us not only achieve our dreams but also achieve them in style.”
