Designer Rinku Sobti showcasing “Essenza” At Madras Bridal Fashion Week 2016**

Designer Rinku Sobti would be showcasing her latest Winter|Festive collection “Essenza” at Madras Bridal Fashion Week 2016 – Season 2 on 12th August’16.

“Essenza” – inspired by fruits and handlooms of Varanasi. Dauntless yet elegant, this collection is for every woman who loves to embrace their feminine side with confidence.

Delhi based Rinku Sobti feels handloom is threatened by the burgeoning prominence of the power loom, as the populace gravitates towards mechanically stitched clothing. Consequently, more weavers abandon their “forlorn” art. So, to revive this traditional art, she along with the weavers of the Barjardiya cluster of Varanasi has launched the new collection “Essenza.”

Rinku Sobti chose to have the embroideries inspired by fruits on her outfits which portray a sweet essence of the craftsmanship of the weavers. Her collection has the rich colours of Varanasi along with modern designs that include chic style dresses, flowy skirts and understated jackets.

Rinku Sobti says, “Despite their tribulation, the destitute artists never fail to amaze me with the exotic creations of their nimble fingers. It is the very unnatural duality – the birth of elegance in impoverished hands – that ignites my ambition to revive the handloom. No matter what the external circumstances are for our weavers, they are the ones who have the talent, learning and passion for art. This collection is dedicated to them. They are the ones who should eventually reap the fruit of labour.”