Business
TCL Celebrates 40th Anniversary Globally: Launches New Online Brand Store
TCL proudly announced the launch of a new online brand store to mark the start of their 40th-anniversary celebrations globally.
Mumbai, August 23, 2021: To mark the celebrations of the 40th anniversary, TCL has announced the launch of their updated e-commerce website. TCL a leading consumer electronics brand has made a mark in the industry by launching some of the products featuring the latest technological innovations. It gladly invites the customers to visit their new online brand store for updates on the latest products, events, upcoming launches and much more. The brand along with this has also announced the launch of several other programs and initiatives for the customers.
TCL on the occasion of their 40th anniversary has thanked the customers for their trust and support. The brand plans to come up with many programs that would be focusing on customer welfare. According to Mike Chen, General Manager, TCL India, “The primary goal to redesign the website was to provide the customers with a new and user-friendly experience. He further adds that the 40th anniversary is not only a meaningful milestone for the brand but a fresh start also. A start to the new journey with an aim to achieve higher goals, by delivering customer-centric products and services.In addition to his statement, he said that Indian customers have always bestowed their support to us and now it’s the perfect time to give back. We at TCL would soon be coming up a ‘Mega-Indian’ UGC campaign around Independence Day exclusively for the Indian consumers”.
TCL has named the month of August to be the ‘Giving Back to Customers’ month. It has also announced that the period from August 3, 2021, to August 6, 2021, would mark the first-ever ‘TCL Super Member Days’, where the customers would be entitled to special discounts and offer on their range of QLED, Mini LED, 4K TVs, P715, P615, smart ACs Elite series and Ocarina series.
The company also said that the celebrations would not stop here and will further continue with the launch of the ‘TCL Rights and Benefits’ program on August 9, 2021. The plan would be live on TCL Home App. The members after downloading the app can enjoy exclusive rights and benefits. Here is a brief of the benefits that one can enjoy under the TCL Rights and Benefits program:
- The customers would be entitled to a welcome gift which is a 1-month free subscription to ErosNow.
- Moreover, the customer can participate in the lucky draw and earn a chance to win exclusive discount coupons for TCL products that can be redeemed on the brand store.
- Not only this, but the company also offers a referral bonus to the customers whereby you can avail yourself a chance to win TCL products simply by inviting your friends to become members.
Indian customers have been an integral part of the company’s growth and as a gesture of gratitude, the brand plans to invite the winners of the ‘Mega-Indian’ UGC campaign to meet and greet the General Manager, TCL India, Mike Chen.