BlogAdda earns top honours at ACEF 2015 Awards

BlogAdda.com the largest community of bloggers in India was accorded with a special award ‘Best Practice in Partner Marketing’ at Asian Customer Engagement Forum (ACEF) Awards Ceremony held recently. The award made BlogAdda to be ranked among some of the India’s reputed brands including, Vodafone, Samsung, Godrej Consumer Products Ltd, Dabur India, Yes Bank, Raymond, HDFC Life and Dell India. 

The ACEF Award for Excellence in Marketing, Branding & CSR is organized by Customer Engagement Forum (CEF), one of Asia’s largest communities of customer engagement and advocacy professionals. The award seeks to acknowledge and encourage marketers and CSR practitioners to uncover new ways to create and sustain long-term stakeholder engagement. Blogadda won this award for its #WhatTheBlack campaign created exclusively for Colgate India. 

“We are excited to receive the honours. This recognition not only indicates our expertise but also puts even more responsibility on us. This campaign brought together a combination of online influencers and bloggers from BlogAdda that created massive curiosity online. Bloggers are increasingly influencing a consumer’s decision, due to the high credibility attached to their blog posts. Bloggers being people among us generates a high relatability quotient which is what wins them an audience in the first place,” opined Mr. Nirav Sanghavi, Founder and CEO of BlogAdda.Com 

“We are one of the pioneers in blogger outreach space and have been rolling out innovative campaigns. With the latest example of Colgate India, brands can take leaf of their book and aim at integrating bloggers based activities as part of their digital marketing strategy,” Nirav informed. 

Commenting on other initiatives of BlogAdda Nirav said, “In order to provide a physical platform to bring together all the knowledge and learning about blogging we are hosting a mega event called WIN ’15. Along with the informative and interactive sessions, the event will have an evening of recognizing and honouring the best of the blogs that won the hearts of thousands of readers and the esteemed Jury of BlogAdda Blog Awards.