India, 18 May 2024: Aishwarya Rai Bachchan, the epitome of elegance and beauty, graced the red carpet at the Cannes Film Festival 2024 as the global spokesperson for L’Oréal Paris. Her appearance at Cannes marked a special milestone as she walked the red carpet to mark L’Oréal Paris’ 27th year of association with Cannes Film Festival.
Aishwarya achieved flawless complexion using L’Oréal Paris Infallible Fresh Wear 24 Hr Foundation and Full Wear More Than Concealer. While the look radiated elegance, her signature cat eyeliner and bold lips got all the attention. Topping off the look, she chose L’Oréal Paris Infallible Matte Resistance Liquid Lipstick in the shade 240 Road tripping that gave her bold, long-lasting colour, expert definition, and coverage that actually stayed put throughout the day. To enhance her captivating gaze, she used L’Oréal Paris Panorama Mascara and defined her eyes with Infallible Grip Micro Fine Liner and Infallible Grip Upto 36HGel Automatic Eye Liner.
She took the red carpet by storm in a Falguni Shane Peacock ensemble capturing hearts with her timeless charm and presence. Her choice of attire, a dramatic black gown adorned with 3D gold detailing and white puffed sleeves, displayed her impeccable style and sophistication.
This year’s L’Oréal Paris’s theme at Cannes 2024, themed “Many Ways To Be An Icon”, perfectly resonates with the brand ethos of celebrating diverse expressions of beauty and empowerment. As a brand that champions women’s causes, L’Oréal Paris is symbolic of empowering women of all ages and backgrounds, to believe in their own beauty and self- worth.Top of Form
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