Fashion
Add a pop of colour to your life with Oriflame’s new OnColour range
Get your lips, face, and eyes on colour with OnColour’s All Eyes Palette, Cream Lipstick, and Power Up Foundation
Mumbai, August 02nd, 2020: Oriflame, leading direct-selling Swedish beauty brand, believes that beauty is about being able to express yourself freely. That’s why our products follow the latest trends and are made to fit every style. Because true beauty should never be owned, only shared, and cherished. Building on the same belief, the brand is adding a splash of happy colours to the lives of today’s confident and vibrant women by expanding its OnColour range with the launch of All Eyes Palette, Cream Lipstick, and Power Up Foundation
Designed for long-lasting wear, the new OnColour All Eyes Palette is available in eight curated, pigment-rich shades for eyes and brows with matte and semi-shimmer finishes. You can also combine the shades to create smokey eye looks using the in-box how-to-apply instructions.
Get ready for the brightest pout! The OnColour Cream lipstick comes in six new creamy and vibrant shades, ranging from beige to purple. Featuring the new OC Bullet and CreamComfort Complex, these creamy, vibrantly-coloured lipsticks provide a soft, smooth application and ensure even coverage for loveable colour drenched lips. Each shade is formulated with Vibrant Pigment Blend, so that you can get perfectly textured colour for all occasions.
Energize your skin with the OnColour Power Up Foundation that creates the perfect backdrop to a busy, make-it-happen day. With rich pigments, the foundation offers medium coverage and helps perfect your skin’s appearance. Infused with nourishing Shea Butter, it is suitable for all skin types. The OnColour Power Up Foundation is available in three different shades – Light Porcelain, Natural Beige, and Warm Ivory.
Speaking on the launch, Mr. Naveen Anand, Senior Director, Regional Marketing, Oriflame South Asia, said, “Our OnColour range is designed to add colour and beauty to life every day. With peppy hues and vibrant shades, it is the perfect way to put forth your personal expression boldly and beautifully. We believe that our customers will love these products and confidently express themselves with their favourite shades.”